Established in 1997, the Company has built a strong reputation as one of Malaysia’s leading upholstered home furniture manufacturers, supported by decades of industry experience, manufacturing expertise and a commitment to continuous innovation.
We have developed our own lifestyle furniture brand, “eritz”, while establishing itself as a trusted integrated Original Design Manufacturer (ODM) and Original Equipment Manufacturer (OEM) partner for customers worldwide. Through its comprehensive design, development and manufacturing capabilities, the Company delivers a diverse portfolio of home furniture solutions, including upholstered sofas, upholstered dining chairs, upholstered bed frames, sofa beds, cushion seats and tables.
With a focus on product innovation, operational excellence and consistent quality standards, the Company has established a strong global presence, exporting the products to markets across Europe, Australasia, North and South America, Asia and Africa. The Company continues to strengthen its position in the furniture industry by leveraging its manufacturing capabilities, experienced workforce and commitment to meeting evolving market demands.
The Company’s manufacturing operations are strategically centralised at Kawasan Perindustrian Bukit Bakri, Muar, Johor, Malaysia, providing an integrated production environment that supports efficiency, scalability and quality control across its operations.
Moving forward, the Company remains committed to sustainable growth by enhancing its product capabilities, expanding its global market presence and delivering innovative furniture solutions that create long-term value for customers, business partners and stakeholders.
